Amsterdam Fashion Group further expands portfolio with luxury Italian brand L.B.M. 1911

Amsterdam, June 4, 2024 – Amsterdam Fashion Group, one of the leading fashion importers in the Benelux, has immediately acquired the premium Italian men’s brand L.B.M. (Luigi Bianchi Mantova )1911 added to her portfolio.

L.B.M. was founded in 1911 in Mantova, where it is still located. LBM 1911 is very popular in luxury retail for its sophisticated Italian sports jackets. The parent company LUBIAM is owned by the 4th generation Bianchi family and has several lines in its portfolio, including their main label L.B.M. 1911. Men who choose the fashion brand L.B.M.1911 radiate a strong and innovative personality, are not afraid to stand out and emphasize their unique sense of style. The addition of L.B.M. 1911 is another important strategic step for Amsterdam Fashion Group. The brand is an established name in the premium segment with high-quality existing distribution and is appreciated for its quality and timeless designs.

The addition of L.B.M. 1911 will help Amsterdam Fashion Group to strengthen its position as a leading player in the luxury segment in the Benelux. “We are excited to add L.B.M. 1911 to our portfolio,” says Bart J. Verkruissen, CEO and founder of Amsterdam Fashion Group. “L.B.M. 1911 is a fantastic brand with a strong reputation in the Benelux. We are convinced that L.B.M. 1911 is a perfect addition and will make an important contribution to our growth ambitions. The addition of L.B.M. 1911 also gives us access to new customers who previously were not yet AFG customers.”

Amsterdam Fashion Group continues to grow Amsterdam Fashion Group’s growth ambition also includes a renovation of their current office in Amsterdam-Zuid, resulting in a doubling of the showroom space. This allows AFG to offer their customers an even wider and more impressive selection of exclusive brands.